Great way to introduce the rest of the courses! Great introduction to the various courses available with useful takeaways from video and text teaching and real marketing examples. Fantastically interesting, diverse and ultimately engaging, perfect for the curious. A very well curated sample courses. Meanwhile, Cannes Lions’ sister companies MediaLink and WARC will also be bringing their Cannes activities to life, with a virtual MediaLink networking beach, and lessons on the very best effectiveness strategies from around the world presented by WARC. Would definitely recommend this to others. Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June. Empathy and human connection have become more important than ever during these turbulent times, these leaders say. This was an amazing read specially the nine enders. The Power of Storytelling: In 2006, the New York Times Magazine journalist Rob Walker set out to quantify the power of storytelling. the sample course is an excellent appetizer to awaken your tastebuds into the incredibly fascinating world of advertising and marketing. 4.Nine Enders: Why persuading people to make big life decisions could be as simple as targeting people whose age ends in nine. Diversity is Key: Businesses run by culturally diverse leadership teams are more likely to develop new products, and deal better in overseas markets. Simple and interesting to give basic overview of the other paid courses. Top-notch case studies, insights, examples. Welcome to the Cannes Lions Sample Course. Crisp and Clear course to give a glimpse of the entire course this 42courses.com has to offer. Lions Live: Creativity Matters will provide a virtual platform for the industry to collaborate, learn and problem-solve, because now more than ever, creativity really does matter.”. A fundamental guide to the world of digital marketing. 20 April 2020 - Cannes Lions today introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. For the first time in nearly 70 years, we are unable to bring the industry together in one physical place in June. Find out all about Cannes Lions, here. I am really interested in the strategy course by WARC. It was short, clear and covered a variety of topics. Short videos & case studies plus quizzes. Perhaps sample courses are just that, a sample. Inspiring, useful, interesting. The sample course was very interesting. Gives excellent insights and case studies about creativity, marketing, storytelling, social media, and more. I thought there was a lot of great material in this course. Glad I took the leap! I love the structure of this course, it's a perfect fit if you have an inquisitive mind. Cannes Lions has launched digital education platform 'Lions Live,' weeks after organizers called off this year's event. It is kind of a sampling course, basically an aggreation of multiple courses, offered in a sampling approach. It is a great experience. I may even take another course to continue expanding my knowledge and learn new perspectives! It's a great introduction to all the courses able in the platform, If you cannot handle tasting the tip of the icing, just go ahead with the full courses because I cannot wait to commence full courses. The variety of techniques to test your understanding is great and the team behind the scenes even better. I loved this course! It is considered the largest gathering of the advertising and creative communications industry. Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June. Ads by Brand: Cannes Lions. You will really enjoy it and have fun learning! Great study cases the offer new possiblities and creativity thinking. Over 15,000 delegates from around 100 countries attend the Festival, making it the only truly global meeting-place for branded communications professionals to connect, share and discover. A very interesting intro to the library of courses. Creativity is one of the key things that turns a good company into a great one. We Are All Born Creative: Creativity requires the playfulness and absence of self-judgement inherent in young children. The material is carefully curated and extremely engaging. Highly recommend the full length ones. Highly recommend 42courses! So, how does that work? 20 April 2020 - Cannes Lions today introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. A member of the Advertising Hall of Fame, Keith has been referred to as the industry’s “soft-spoken visionary” by Advertising Age, which in 1999 named him one of the 100 most influential figures in the history of advertising. I'ts a good way to learn or remember the basics of advertising. I recommend anyone interested in design fields to attempt the course. If you want to be able to sell anything to anyone you need to understand Storytelling. It provides you a good overview of how the specific courses are about. Unlike in recent years there was not one winning campaign that got everyone talking, and instead there is a spread of over 25 pieces of work picking up the top gongs. 6. Well curated and insighful. That's what I'm going to do for sure. Amazing insights & case studies. Through this sample course, you can explore a taste of lessons on Storytelling, Digital Marketing, Creativity for Business, Marketing Strategy, and Behavioural Science. I wish it was a bit more indepth.. i understand you have to pay for those but a little bit more might just convince me it's worth it. It's a good course to give you an idea of what specific lesson you should invest in. Cannes Lions, a five-day International Festival of Creativity, is the largest gathering in the creative marketing community. This is really engaging and fun at the same time to learn about the subjects. This is a great way to learn (or relearn) the basics and pillar stones of what we as advertisers do every day. The Cannes Lions International Festival of Creativity (formerly the International Advertising Festival) is a global event for those working in creative communications, advertising, and related fields. Very helpful to let you decide whether to sign up for the full courses! Now i know what’s the next course i can take. LIONS Live is for anyone in the global creative community who believes in creative possibility. Additionally, during June anyone will be able to access a specially curated course of lessons taken from the Cannes Lions masterclass series on 42courses.com. Since its first outing in 1954, the Cannes Lions International Festival of Creativity has been bringing the creative communications industry together every year at its one-of-a-kind event in Cannes to learn, network and celebrate. It was well put together and the links to more information were equally interesting. Cannes Lions today introduces Lions Live, a digital education, inspiration, and networking experience that will run throughout June under the Activity will … It is a good introduction to subjects we never considered or were unaware. How do we reconnect with those traits as adults? How do stories help us make sense of things? Not only educational but also entertaining, which is still very rare these days. It's a interesting way of get to remember some cases. A very engaging sample course that shows what 42courses Cannes Lions courses entail. Trevor Robinson OBE is the founder of Quiet Storm, a new agency model of both creative agency and production company, which he founded in 1995. Very helpful. : Applying a “psychological solution” can solve a problem at a far cheaper rate than an “engineering solution”. I really enjoyed having this course. It helps you decide which one is the best fit for you. Insightful courses, would definitely recommend! Affectionately known as the Wiki Man and self proclaimed fat bloke at Ogilvy, Rory is an award winning ‘behavioural impressario’ and a natural at communicating new ideas. The sample course has also sparked a great interest to possibly purchase a full course. Cannes Lions introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Short but intresting and useful for marketeers, Some insightful anecdotes and great learnings from leading experts, Each of the chapters and lessons guides you on the path of creativity one after another shows you more alternatives to remain the best creative you can be, The material was very engaging and was chock full of resources, Great teaser for what 42 Courses are all about. This is a very good initiative. Submit to AOTW! 8. Just bought the creativity for the business course :). I like the SM and storytelling pieces the most, It was a pretty good course. Ample examples, lucid language and simple explainations. Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June. Cannes Lions is an eight-day programme of creative inspiration, celebration, education and networking. Loved the previews and loved the wealth of information here :). © Copyright Ascential Events (Europe) Limited. So come join other learners from Google, Apple, Unilever, Coca-Cola, WPP, Publicis and more. This is a course that is both thoroughly fun and educational at the same time, giving you a taste of multiple topics in one course. Human Beings Seek Meaning: To prevent our brains from becoming overwhelmed, humans have become expert pattern-making machines. Cannes Lions I have subscribed to all. Simon Cook, Managing Director of Cannes Lions, said “In order to drive progress through creativity, and support our community at this difficult time, we want to provide the global industry with the opportunity to learn and network throughout June and beyond. Even if you're starting your advertising career or you're a senior professional, this course will help you a lot with great lessons of the key fields you need to get more involved with to go further in this creativity path. Also it's very intuitive and dynamic. This course helps to remove all the obscurity from brain and offers a new perspective to see the world. It's a fantastic beginners course of creative professionals and marketeers on five different areas. The best of it? It was too short. It was concise, engaging, and a nice introduction to a variety of topics. The course was interesting and organised. Good preview about what the full courses offer. Great Course. Access is totally free and you simply need to register your details to join us this June. Welcome to the Cannes Lions Sample Course. Bravo! It was easy to navigate around it. : A strategist’s mission is to look at a mess of data, thoughts, research and opinions, and distil it into something simple that everyone can rally around. Loved the case studies. So glad I signed up! We have selected 10 lessons our full Cannes Lions online courses to create a bespoke sample course just for you. Overall a great course! Great little taster of some of the brilliant courses available through Cannes Lions by some of the best minds that will have you hungry for more! Although it would never be as the main courses, it left lots of learnings. Trevor is responsible for some of the most talked about, innovative advertising of our era. Fun course, enjoyed the way you get badges and points, interesting new way to learn, glad it wasn't boring. This cookie contains 0 calories. this one is free take it its worth the time. A great way to promote the full courses, I will definitely be signing up for a few! Hugely engaging and simple to learn. I especially enjoyed the data analysis section of the sample course. Wise utilization of my time! Will definitely be signing up for these full courses. How do we create valuable stories in marketing? Short and sweet. Founded in 1954, Cannes Lions is an eight-day programme of creative inspiration, celebration, education and networking. Amazing exercises with storytelling. The ranking system is a good add on. What does ‘diversity’ actually mean in business? This will include lessons from the likes of Rei Inamoto, Keith Reinhard and Debbi Vandeven, on topics such as Creative Effectiveness, Strategy, Storytelling, Behavioural Science and Digital Marketing. But data alone isn’t useful - it’s how you collect it, how you segment it, and how you put it to work that matters. Below are the 10 lessons we have picked to share with you, we’ve chosen the easier questions too, so you should be able to pass this with flying colours. 3. It is the only truly global meeting place for branded communications professionals, setting a … Each course uses Cannes Lions award-winning work from around the world, with real world career-boosting concepts and case studies taught by top creative leaders, including: Rory Sutherland, Trevor Robinson OBE, Amy Winger, Keith Reinhard, Debbi Vandeven and many more. Interesting, thought-provoking and at times inspiring. This course really broadened my understanding and will be beneficial towards my job and with clients. you want it never-ending. I love the examples, they were very inspiring. Love it. Some parts require more thinking and research, which I recommend in order to get the most out of it. The case studies are specifically insightful. Through this sample course, you can explore a taste of lessons on Storytelling, Digital Marketing, Creativity for Business, Marketing Strategy, and Behavioural Science. Keith Reinhard is Chairman Emeritus of the DDB Worldwide Communications Group, Inc., one of the world’s largest and most awarded advertising agency networks. C’est la nature même de Cannes que d’être sous le feu des projecteurs. This will be really useful the beginners/new comers about the course. Great intro course to get acquainted with all possibilities of the platform. For business rates on full courses and subscriptions email us at teams@42courses.com, We offer packages for teams and corporate. This course was a fun preview of Cannes Lions' full courses. Activity will build to a peak during the original dates of the Festival of Creativity, 22-26 June. A great introduction to most popular creative subjects. We have selected 10 lessons our full Cannes Lions online courses to create a bespoke creativity course just for you. In the full paid courses you’ll have harder questions as well as 24/7 support from tutors. I would highly recommend it. The development of the whole course was very interesting, maybe I will also buy more courses. Really interesting, about to take the strategy one now. An Introduction to Marketing with Data: Marketing without data is like driving with your eyes closed. Of course, it is a short mix of courses, a demonstration, but it is amazing at it! Got a Creative Ad? Lions Live, which is free to everyone and will run throughout the month of June, will celebrate creative work worldwide as well as serve as a platform for digital education and networking. Lions Live is a digital education platform to support the creative community Cannes Lions has introduced ‘Lions Live’, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. Click here for more info. 10. The course material is to the point and amazing....simply loved it!! Develop your curiosity: Curiosity leads to creative ideas that make more effective marketing campaigns. Great introduction to the dept of marketing even if you are beginner. Very nice simplified content, very informative and useful! Fundamental lessons to be a strategic and creative idea person. So much to learn. This sample course is a confirmation that full courses need to be taken. In 2021 Cannes Lions will be a 5-day programme of creative inspiration, celebration, education and networking, attracting over 15,000 delegates from around 100 countries. You learn easy, fast and just want to know more and more. Take the course and go through the interface, who knows you might just be interested in signing up for paid course because the interface is brilliant. A digital education platform to support the creative community 20 April 2020 – Cannes Lions today introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. As a sample and preview for what I can expect ahead it did a good job. I like the user experience, I was hoping the course itself would be more robust. It's amazing how so little information like this introduction can teach you a lot, now imagine if you buy the whole courses? I learned new things from here and it has made me interested in some topics. 7. A great introduction to all the Cannes Lions Master Classes. Impeccable learning experience. Totally different way of learning, really enjoyed it. Very insightful. An Introduction to Social Media Marketing: The most successful brands on social add value to cultural conversations, engage and entertain - as we can see from The Sydney Opera House’s #ComeOnIn and Wendys’ #NuggsforCarter. Cannes Lions introduces Lions Live, a digital education, inspiration and networking experience that will run throughout June under the theme ‘Creativity Matters’. A great overview course of Marketing, Advertising, Sales, Films, a large swath of the creative process. The course was more insightful than this comment. So I love you all for life! This course is well-designed, easy to learn and simply enjoyable. The 65th annual Cannes Lions Festival of Creativity continued on 20 June, with the 2019 Mobile, Innovation and Creative Effectiveness winners announced during the … Cannes Lions has launched digital education platform ‘Lions Live,’ weeks after organizers called off this year’s event.. This simple course gives you easy access in the marketer’s world. I loved it! Short and crisp content, Nice overview of other courses contents. Cannes Lions launches Lions Live, a digital education platform to support the creative community It will comprise masterclasses and hangouts with … A marketers guide to creating a brilliant marketing strategy. Would love to take the whole course one day. Lions Live will comprise masterclasses and hangouts with creative industry legends, lectures from experts, talks from speakers confirmed for the Festival, and a selection of the most impactful professional classes and learning modules from the world of creativity, effectiveness and marketing. Cannes Lions, arguably the ad industry’s most significant global awards festival, has wrapped for another year, and all the Grand Prix winners are listed below. What is Behavioural Science? The learning platform and courses themselves have been made from the ground up to help you advance your skills and your career in an interactive, enjoyable, modern way.